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24-hour convenience stores flourish in China's Changsha

2020-1-4 14:51

Changsha, capital of central China's Hunan province, is seeing a rise in convenience stores on its streets.

Apart from major commercial streets, many transportation hubs and hospitals in the city have now been equipped with 24-hour convenience stores.

Statistics indicated that over 40 percent of Today convenience stores in Changsha are running 24 hours a day, and over 50 percent of Qianhui stores, Today's rival, are doing the same. The city's municipal commerce department said that Changsha is now home to more than 300 such convenience stores.

Zeng Xiaoyan, the manager of a convenience store located near the Changsha Center Hospital, introduced that the 24/7 store has been running for nearly 10 years, and it has maintained sound operation thanks to its location.

The shop expects more than 200 customers between 11:00 pm and 7:00 am every day, generating around 30 percent of the store's daily turnover, Zeng said.

In addition to offering convenience, these stores are also increasing people's sense of security, especially at night. Chen Huan, a woman who works off-peak hours, noted that 24-hour convenient stores are the brightest places she sees at midnight.

With the entrance of foreign convenience store brands such as Today, 7-11 and Lawson, Changsha's local stores have to upgrade their business models.

"Modern convenience stores are demanding in technology," said Huang Wei, an agent of Today, adding that they call for a complete system including central kitchen, logistics and information technology, and the investment for such stores is always much higher than traditional ones.

Changsha's rapid economic development and urban construction are major reasons for the surging number of convenient stores in the city. "The number of 24-hour convenient stores to some extent reflects the economic development of a city," said Hu Zijing, chairman of the board of Friendship & Apollo, who owns the franchise rights of 7-11 stores in Hunan province.

Figures from China Chain Store & Franchise Association showed that the turnover of convenient stores across China grew by 15.2 percent last year, much higher than that of the supermarkets and department stores. 

 

中国中部湖南省省会长沙的街头便利店数量正在增加。


除了主要的商业街道,城市中的许多交通枢纽和医院现在都配备了24小时便利店。


据统计,目前长沙有40%以上的便利店24小时营业,而今天的竞争对手千惠有50%以上的便利店24小时营业。长沙市商务部门表示,目前长沙市有300多家这样的便利店。


长沙市中心医院附近一家便利店的店长曾晓燕介绍说,这家店已经运营了近10年,由于它的位置,它一直保持着良好的运营。


曾说,预计每天晚上11点到早上7点之间会有200多名顾客光顾,这将为该店带来约30%的日营业额。


除了提供便利,这些商店也增加了人们的安全感,尤其是在晚上。在非高峰时段工作的陈欢(音译)指出,24小时便利店是她在午夜看到的最明亮的地方。


随着今天、7-11、劳森等外国便利店品牌的进入,长沙本土便利店不得不升级自己的商业模式。


“现代便利店对技术的要求很高,”《今日中国》的经纪人黄伟(音)说。他还说,现代便利店需要一个包括中央厨房、物流和信息技术在内的完整系统,而且对这些便利店的投资总是远远高于传统便利店。


长沙经济的快速发展和城市建设是该市便利店数量激增的主要原因。“24小时便利店的数量在一定程度上反映了一个城市的经济发展,”阿波罗友谊公司董事长胡子静说,他拥有湖南省7-11便利店的特许经营权。


中国连锁经营协会的数据显示,去年全国便利店的营业额增长了15.2%,远远高于超市和百货公司。

来自: people's daily