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西班牙和阿根廷橄榄油供应商加入IBM食品信托区块链

2020-11-12 12:44

 

西班牙橄榄油合作社Conde de Benalua和阿根廷橄榄油供应商Rolar de Cuyo是业界最新宣布实施IBM食品信托的生产商。这些组织加入了总部设在突尼斯的生产商CHO和意大利家族经营的炼油厂I Potti de Fratini,加入IBM食品信托橄榄油的网络。


该平台旨在对橄榄油的供应链进行追溯,以确保消费者的质量和真实性。由于最近有关于橄榄油造假和误导性标签的报道,该行业供应链的透明度尤其重要。


例如,由于橄榄油生产过程中缺乏可追溯性,制造商可以声称,橄榄油是特级初榨橄榄油,但它并没有经过这种加工。


根据IBM商业价值研究所最近的一项研究,73%的消费者愿意为产品的完全透明支付额外费用。食品营销研究所之前的研究证实了这一点。在橄榄油生产中使用IBM食品信任平台增加了产品的价值,并有可能增加需求。由CHO生产的Terra Delyssa发现,自今年早些时候在橄榄油瓶中实施可追溯功能以来,需求激增。通过一款消费者溯源应用程序,该公司预见到了日益增长的需求,在大流行期间,需求增长了30%。


Rolar de Cuyo也希望随着IBM食品信任的实施,更多的人选择它的品牌。“Rolar de Cuyo公司使用区块链技术的目标是确保全世界的橄榄油包装商信任并选择我们,”Guillermo Jose Albornoz, Rolar de Cuyo公司的主管说


IBM食品信托使用IBM区块链技术和IBM Cloud在橄榄油供应链中跟踪、跟踪和存储数据。通过扫描瓶子上的二维码,消费者可以了解到产品的信息——从了解农民和工人,到其橄榄是否按照特级初榨橄榄油的标准加工。


生产者可以使用该平台轻松地与许可方共享信息。通过记录食物的新鲜度和储存情况,这些数据可以帮助减少食物浪费。


认证来源,也生产区块链追踪橄榄油,在一年多前到达全食超市,并利用甲骨文的区块链解决方案。


与此同时,IBM食品信任范围在过去几个月里显著增加。该平台的项目与挪威海鲜协会、雀巢的Zoegas咖啡品牌和JM Smucker 1850咖啡都有合作。

 

Spanish olive oil cooperative Conde de Benalúa and Argentinian olive oil supplier Rolar de Cuyo are the industry’s latest producers to announce the implementation of IBM Food Trust. The organizations are joining Tunisia-based producer CHO and Italian family-run oil mill I Potti de Fratini in IBM Food Trust olive oil’s network.

The platform aims to trace the supply chain of olive oil to ensure quality and authenticity to consumers. Due to recent reports of olive oil counterfeits and misleading labels, transparency in the supply chain is especially significant in this industry. 

The lack of traceability in olive oil production enables manufacturers to claim, for example, that the oil is extra virgin while it was not processed as such. 

According to a recent IBM Institute for Business Value study, 73% of consumers will pay a premium for full transparency into products. That’s corroborated by previous research by the Food Marketing Institute. The use of the IBM Food Trust platform in olive oil production adds value to the product and has the potential to increase demand. Terra Delyssa, produced by CHO, observed a spike in demand since implementing traceability features in olive oil bottles earlier this year. Through a consumer traceability app, the company anticipated the growing demand, which rose by 30% during the pandemic. 

Rolar de Cuyo also expects more people to select its brand with the implementation of IBM Food Trust. “Rolar de Cuyo’s objective in using blockchain technology is to ensure olive oil packers worldwide trust and choose us,” said Guillermo José Albornoz, Rolar de Cuyo’s director

IBM Food Trust uses IBM blockchain technology and IBM Cloud to track, trace, and store data in the supply chain of olive oil. Through the scan of the QR code on the bottle, consumers can access the information on a product – from getting to know the farmers and workers to whether its olives were processed to the standards required to be labeled extra virgin olive oil. 

Producers can use the platform to easily share information with permissioned parties. The data can help reduce food waste by keeping track of its freshness and storage. 

Certified Origins, also produces a blockchain traced olive oil, which reached Whole Foods Market stores over a year ago and leverages Oracle’s Blockchain solutions. 

Meanwhile, IBM Food Trust scope has increased significantly over the last couple of months. The platform has projects lined up with the Norwegian Seafood Association, Nestlé’s Zoégas coffee brand, and JM Smucker 1850 Coffee.

 

来自: Ledger Insights