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NBA 的 Dinwiddie 发现代币不需要由他的合同支持

2021-5-30 20:17

 

Calaxy是一款面向NBA球员和区块链爱好者Spencer Dinwiddie创建的内容创造者的新社交媒体应用。该应用程序允许包括篮球明星在内的创造者发行个人加密代币。


这位NBA明星去年尝试了一个相关的概念,成为第一个试图将他的球员合同代币化的NBA运动员。NBA合同禁止球员将权利转移到他们的收入中,所以他将发行重组为以商业资产为担保的债券。然而,该项目仅筹集了135万美元代币,仅为其初始目标的10%。关键是Dinwiddie试图将资产通证化为证券通证。在很多方面,他走在了游戏的前面,因为证券型通证不像加密货币那样稳固,但在未来很可能成为大公司。


现在Dinwiddie已经意识到加密代币通常代表一些更模糊的东西。创造者或名人可以简单地发行代币,没有资产支持它们。这些代币可以用于支付与名人的接触费用,或许可以与他们合影、给他们发信息或参与一场音频jam。


这种接触可以用传统货币来实现。加密货币给粉丝们带来的是他们从名人身上得到了“一份”的感觉。而且,通过持有代币,他们可能获利(或亏损)。它是否会引发被归类为证券的法律问题可能取决于它的营销方式,而这种利润预期很可能被排除在任何营销说辞之外。这是一个令牌。它不需要沟通。想象一下埃隆·马斯克代币的市值会达到多少。


在某些方面,丁伟迪的旅程与波场TRON创始人孙宇霆的相反。在佳士得的beple NFT拍卖会上,Sun以微弱劣势落败。佳士得发现,如果孙杨愿意花那么多钱购买像不可替代的代币这样模糊的东西,那么他们或许可以卖给他一些更有形的东西。他最终赢得了毕加索(Picasso)和安迪·沃霍尔(Andy Warhol)的一件作品的拍卖。是的,有形的艺术品。现在沃霍尔的另一幅作品也被象征性化了。


回到Calaxy,这款应用已经进入测试阶段,最新消息是它宣布了其顾问委员会。该团队由四人组成,包括Dapper Labs创始人兼首席执行官Roham Gharegozlou、Liquify首席执行官Adrian Lai、Twitter的BlueSky研究员Rahil Kothari和Centre Consortium的法律顾问Chad Richman。


Dapper Labs创建了Flow区块链,但Calaxy使用的是Hedera Hashgraph分布式账本。这位Dapper Labs的首席执行官对Calaxy“有能力加深粉丝的直接参与,并将加密世界扩展到大众”表示乐观。


与此同时,社交网站Socios.com一直在大力宣传粉丝代币的概念,该网站与世界各地的许多体育俱乐部和UFC都有交易。Socios也有类似的粉丝参与概念,但当一个代币与一个俱乐部而不是一个人联系在一起时,它有一种更投资的感觉。这凸显了法律问题存在的雷区。

 

Calaxy, or Creator’s Galaxy, is a new social media app targeted at content creators founded by NBA player and blockchain enthusiast Spencer Dinwiddie. The app enables creators, including basketball stars, to issue personal crypto tokens.

The NBA star played around with a related concept last year by being the first NBA athlete to attempt to tokenize his player contract. NBA contracts ban players from transferring rights to their income, so he restructured the offering as a bond backed by business assets. However, the project only raised $1.35 million in tokens, 10% of his initial target. The key point is Dinwiddie was trying to tokenize an asset as a security token. In many ways, he was ahead of the game as security tokens are less established than cryptocurrency but are likely to be big in the future.

Now Dinwiddie has realized crypto tokens often represent something more vague. A creator or celebrity can simply issue tokens with no assets backing them. Those tokens could be used to pay for engagement with the celebrity, perhaps take a picture with them, message them or participate in an audio jam. 

That sort of engagement could be done using conventional money. What crypto provides to fans is the perception that they’re getting a ‘piece’ of the celebrity. And potentially, by holding the token, they might make a profit (or loss). Whether or not it raises legal issues of being classed as a security may depend on how it’s marketed, and that expectation of profit is something that would likely be excluded from any sales pitch. It’s a token. It doesn’t need communication. Imagine what the market capitalization of an Elon Musk token might reach.

In some ways, Dinwiddie’s journey is the reverse of Justin Sun’s, the founder of TRON. Sun lost out by a small margin on the Christie’s $69 million Beeple NFT auction. Christie’s figured out that if Sun was willing to spend that much on something as nebulous as a nonfungible token, then they might be able to sell him something more tangible. He ended up winning auctions on a Picasso and an Andy Warhol piece. Yes, the physical pieces of art. And now another Warhol work is also being tokenized.

Back to Calaxy, the app has reached beta testing and the latest news is it announced its advisory board. The four-member group includes founder and CEO of Dapper Labs Roham Gharegozlou, Liquify CEO Adrian Lai, Twitter’s BlueSky researcher Rahil Kothari, and Legal Counsel at the Centre Consortium Chad Richman. 

Dapper Labs founded the Flow blockchain, but Calaxy is using the Hedera Hashgraph distributed ledger. The Dapper Labs CEO was upbeat about Calaxy’s “ability to deepen their direct fan engagement and expand the crypto universe to the masses.”

Meanwhile, the concept of fan tokens has been touted by Socios.com, which has deals with numerous sports clubs worldwide and the UFC. Socios has a similar fan engagement concept, but it has a far more investment-like feel when a token is tied to a club rather than a person. That highlights what a minefield the legal issues present.

 

来自: Ledger Insights